We make physicians interACT
Our clients said about us: "We have been very impressed with PHC. Overall, the quality of work, flexibility, and willingness to meet client needs and requirements have been outstanding."
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eDetailing

  • eDetailing is an interactive option to effectively reach targeted physicians
  • recruiting physicians to participate in a virtual detail session = online interactive communication
  • the session provides a thorough and interactive overview of the product's benefits and features
  • a great opportunity to gain valuable physician feedback
  • generating proven results
PHC Sample eDetailing Projects

Key drivers for interaction

  • Information
    Professional medical content and valuable up-to-date information deemed by physician as required for keeping updated in professional practice.
  • Incentives
    Physicians motivation to participate in eDetailing campaigns may be supported by an incentive offer.
  • Emotions
    Entertaining interaction - a highly interactive flash presentation delivers a valuable professional message parallel to an enjoyable experience for the physician.
  • Social Drivers
    Key messages are accompanied with a guarantee from respected KOLs. A request for feedback and participation appeals to the good professional nature of the addressed physician.
key drivers for interaction